What Is Black Friday?
Black Friday is the huge annual shopping event that takes place the day after Thanksgiving in the United States, and it’s considered the official kickoff to the holiday shopping season. The term dates back to the 1960s, referring to the point when retailers move from operating “in the red” to “in the black” thanks to massive sales.
Today, Black Friday is known for its deep discounts, limited-time offers, and doorbuster deals. Black Friday 2026 is expected to feature some of the biggest markdowns of the entire year on beauty, tech, fashion and home.