Must Read: Marc Jacobs' Post-LVMH Plan, Why Bootleg Merch Is Thriving

Fashion


These are the stories making headlines in fashion on Tuesday.

Marc Jacobs’ Post-LVMH Plan

Marc Jacobs’ namesake label is beginning a new chapter under WHP Global and G-III Apparel Group, which acquired it from LVMH this year. G-III CEO Morris Goldfarb has pledged to preserve the runway shows and the Spring Street headquarters, while setting a goal of lifting the handbag-heavy business to $1 billion in sales. Though, some full-price stores could be shuttered. Jacobs, who has about two years left on his contract, hopes the partnership will be built on mutual respect and will revive a lower-priced ready-to-wear line. {Business of Fashion/paywalled}

Why Bootleg Merch Is Thriving

Unlicensed Harry Styles and Knicks apparel is selling on New York streets, where vendors outside Madison Square Garden and other venues charge far less than official merchandise, which can cost $50 to $85 a piece. High licensing costs and bland official designs have opened a door for knockoffs to fill the gap. Fans often buy both, picking up an official souvenir at a pop-up or concert and a cheaper, more creative bootleg on the way out. {Vogue Business/paywalled}

L’Oréal Hires Restructuring Advisers Over Talc-Related Claims

L’Oréal’s U.S. unit has hired restructuring advisers Weil Gotshal & Manges and Ducera Partners to explore ways to handle mounting U.S. legal liabilities tied to talc and other chemical ingredients used in some of its products. One option under review would move the tort liabilities into a separate entity and sell it to an outside investor. This would allow L’Oréal to transfer responsibility for the claims to a new owner. {Wall Street Journal/paywalled)

Norway Moves to Restrict Smart Glasses in Public

Norway’s government plans to introduce a temporary ban on camera-equipped smart glasses in public venues such as parks, beaches, museums, schools and gyms, though private use would still be allowed. The minority Labour government needs support from other parties to pass the bill, and it has also tasked an expert group with drafting permanent rules. “I am worried that new, powerful technology is being introduced where people risk being photographed, filmed or audio-recorded without knowing it,” Digitalization and Public Governance Minister Torgeir Micaelsen said in a statement. {Reuters/paywalled}

Swedish Stockings Eyes U.S. Growth

Swedish Stockings is stepping up its U.S. push with its first American pop-up in New York, running from Oct. 7 through Oct. 18. At its pop-up, it will pre-launch two new versions of its $65 Roxana Tiger Tights, co-designed with Leandra Medine Cohen. The privately owned company says its U.S. direct-to-consumer revenue rose 37% from January through September, and it plans more designer collaborations early next year. {Glossy/paywalled}

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