E!: Tell me about being the Social Director for Absolut’s Front Yard Citrus Club.
GB: As Social Director, I’m helping Absolut refresh the traditional summer entertaining venue and unveil the Front Yard Citrus Club, which is our way of encouraging folks to make their front yard THE place for social gathering. I’ve also had the privilege to work hand in hand with Outside Gang to bring a custom collection of summer coolers that were made for entertaining and the front yard to life while also flexing my design and fashion skills.
E!: Why is the front yard the place to socialize this summer?
GB: Growing up, I always sat on the stoop with my friends to hang out and say hello to my neighbors. With Front Yard Citrus Club, we’re modernizing it! By bringing the party to the front yard, folks can reunite with their old neighbors and get to know their new ones!
E!: What are some Absolut summer entertaining essentials?
GB: I like to plan my parties around the season, especially with what I’m serving and how I’m serving it. Citrus is the flavor of the summer, always, and Absolut makes it easy with its flavored vodkas, like Mandrin or Grapefruit, to match the warmer months and create a cocktail that tastes like summer.