He’s gone from “Holla Holla” to “Opa Opa!”
Ja Rule has recorded his biggest hit in years — a bizarre, low-budget TV commercial for a Greek restaurant that has racked up millions of views.
“Papa Cristo’s got the best motherf—ing gyros you ever f—ing ate in your life! S–t is so good!” the Queens-born rapper says in the now-viral, expletive-laden spot for Papa Cristo’s Greek Grill in Los Angeles.
Wearing a black “I heart Greece” T-shirt, the 44-year-old star appears superimposed over scenes from the restaurant — stumbling over the pronunciation of dishes like tzatziki, oktapodakia, kreatopita and avgolemono soup.
“You can’t even pronounce the food, it’s so goddamn good!” he says — with a cartoon scene seemingly showing the elderly owner as a dancing DJ. The minute-long spot ends with Ja Rule trying to do a Greek dance, smiling at the camera as he cries, “Opa!”
“Thanks for making my commercial trend and go viral!!!” the rapper tweeted Monday, with the video already racking up almost 3 million views.
He then revealed that it was filmed as part of a new TBS reality TV show, “Celebrity Show-Off,” where stars compete with each other to get the most YouTube views.
As well as supporting a mom-and-pop restaurant that he praised as a “staple in LA,” the ad also helped raise cash for the charity No Kid Hungry, he tweeted.
Fans said it also helped take attention away from the rapper’s infamous role in the disastrous 2017 Fyre Festival.
“This is the single greatest work of art to emerge in 2020, and Ja Rule is now forgiven for the whole Fyre Fest thing,” David Burge wrote, getting retweeted by the star himself.
“This is the funniest s–t I have seen on the internet in a while!” marketing expert Carlos Gil said, insisting that if you watch it and “don’t laugh your ass off, then 2020 stole your sense of humor.”